Senegal in the midst of a major building boom

Senegal especially Dakar, has been through a major building boom, caused by influx of international organisations ( especially during the crisis in Cote d’Ivoire), expatriates and most importantly the rising Senegalese middle class.

Senegal, the ideal location to tap into a market of over 300 million consumers

  • Dakar has become one of the top ten most expensive African cities to live in. By 2030, with a population of over 5 million inhabitants, Dakar will be one of top 15 most populous African cities.
  • Senegal is ideally located geographically and economically in the West African Sub region including access to the markets of Benin, Burkina Faso, Cape Verde, Cote d’Ivoire, Guinea, Guinea-Bissau, Gambia, Ghana, Liberia, Mali, Mauritania, Niger, Nigeria, , Sierra Leone and Togo. Population of 312.2 million, 140.1 million ( 44.9 per cent, 2011 will rise to 65.7% by 2050) live in urban areas. West Africa is the continent’s fastest urbanising zone after East Africa.

This growing African middle class will lead to increased demand for solutions and products aimed at improving their homes and lifestyles.

Africa now has the fastest-growing middle class in the world. Some 313 million people, 34% of Africa’s population, spend USD 2.20 a day, a 100% rise in less than 20 years, according to the African Development Bank. Consumer spending by the middle class reached an estimated quarter of Africa´s GDP of US$3,359 billion in 2012.14 By 2030 this figure will likely reach US$2.2 trillion.

Senegal, a proven track of record of building for the future

  • The urban centre of Diamniadio which will be followed by others.
  • A new international conference centre built in less than a year at Diamniadio and which connects to the seaside town of Saly Portudal – Mbour, Dakar and Thies.
  • The Blaise Diagne International Airport will be finished in 2016 with an express tramway and motorway.
  • The first motorway toll road in West Africa was constructed in the record time of 44 months and extends from the new airport towards the interior of the country with two axis: AIBD- Thies-Touba and AIBD- Saly Portudal – Kaolack.